Ocean Unite was set up by Virgin Unite to bring together powerful voices for ocean conservation. This task could hardly be more urgent, as the future of our planet hugely depends on the wellbeing of our seas. We were asked to present the new organisation as a credible, action-oriented force. To help them become a focal point and catalyst for the numerous agencies working to protect our oceans. And to ensure that those who benefit from the bounty of seas also take responsibility for their welfare. In short, this was our favourite kind of brief — an opportunity to make waves.