Selling comedy?
It's no laughing matter

So how do you sell comedy? Easy: you show wacky and zany images of people laughing their heads off, rolling in the aisles, splitting their sides - except that would be incredibly boring, because it's exactly what you'd expect, isn't
it? So how about turning it round, and showing people in need of
a good laugh? Hmm, it's a crazy idea, but it might just work...


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